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How to make your slogan a beautiful thing | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in September
By Will Novosedlik

Quick – what’s the Harvey’s slogan? Can you remember it? Do you like it? Hold that thought. Harvey’s has been around since 1959, but it really didn’t catch fire until the ’70s, at which time, Jerry Goodis developed the slogan “Harvey’s makes your hamburger a beautiful thing.”

http://strategyonline.ca/2023/09/05/how-to-make-your-slogan-a-beautiful-thing/
 

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